Interview BBA

DIGI CON 2021

Digitizing PM in an international environment - collaborative, synchronous, cross-divisional and standardized [EN]

Founded in May 2003, BMW Brilliance Automotive Ltd. (BBA) is a joint venture between BMW Group and Brilliance Group. Business operations of BBA include R&D, procurement, production, sales and after-sales services of BMW automobiles in China. Currently, the joint venture employs more than 20,000 people and has a network of 400 local content suppliers. E-mobility is changing the automotive industry and requires to adapt quickly to changes with a high level of quality.

During the past years, there was no unified project management tool in BBA for all the divisions. Low efficiency, massive offline communication, and poor data transparency were the most intensive pain points for the staff. In 2020, the R&D department, which plays an important role in the development of BMW’s market-leading vehicles in China, raised a request for a project management tool. One of the main targets is to get a single source of truth for a seamless collaboration between all project members within and outside of BBA. After evaluating a couple of tools, in early 2021 the decision was made to implement cplace for core project management capabilities such as timeline planning, task & meeting management, and resource management. And this is just the beginning…

Get insights into the journey of BBA: how they collaborate, connect to the “BMW world” and implement in less than one year.

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